Got questions? Good.

Sulu is a personal concierge service for busy professionals. We research, compare, and present options for whatever you need — from yacht charters to visa support. You make the decision. We do the legwork.

Founded by professionals with backgrounds in management consulting and international business. We apply structured problem-solving to your personal needs — the same rigour you'd expect from a top advisory firm, applied to your life.

No. We're an independent advisory and research service. We help you find and compare options, but you contract directly with service providers. We don't sell packages or take bookings on your behalf — we connect you with the right people and help you make informed decisions.

Yes. We use AI tools to research hundreds of options quickly — scanning providers, comparing prices, and analysing availability across multiple sources simultaneously. Every option is then verified by a human expert before we present it to you. You get the speed of technology with the judgement of experience.

Yacht charters, private aviation, visa & travel support, and virtually any lifestyle request — restaurant reservations, property searches, relocation support, event planning, and more. If we can help, we will. If we can't, we'll tell you honestly.

We don't provide legal advice, immigration legal services, medical advice, or financial advice. For visa support, we handle research and coordination — not legal representation. We're an information and advisory service, not a law firm or regulated financial adviser.

No. We guarantee the quality of our research and recommendations, but outcomes depend on third-party providers, government agencies, and other factors outside our control. A visa application may be refused. A yacht may become unavailable. We're honest about what we can and can't control.

We aim to confirm your request within 4–8 hours during business days. Research and options typically follow within 24–48 hours depending on complexity. Urgent requests can often be fast-tracked — just let us know.

Pricing is per-request: yacht charters from £200, private aviation from £150, visa support from £100, general requests from £50. Complex projects are quoted upfront before we begin work. No surprises.

No. We communicate our service fee before starting work. Third-party costs (charter fees, government visa fees, provider costs, etc.) are always separate and clearly itemised. You'll know exactly what you're paying for.

For research-based requests, our fee covers the research work regardless of whether you proceed with a booking. You're paying for our time and expertise in finding and evaluating options. We'll clarify payment terms before starting any work.

No. Pay only when you need us. No subscriptions, no annual fees, no minimum spend. Use us once or use us every week — it's entirely up to you.

Message us on WhatsApp or Telegram with your request. It's that simple. No forms, no sign-up, no onboarding calls. Just tell us what you need.

We confirm we can help, agree on scope and fee, then get to work. You receive curated options with our analysis — typically 3–5 vetted choices with clear comparisons so you can decide quickly.

We connect you with the right provider and can help coordinate the booking process. The contract is between you and the provider directly. We make sure the handover is smooth and you have everything you need.

Yes. We treat all client information as confidential. Your data is used only to fulfil your requests and is never sold to third parties. See our Privacy Policy for full details.

Only to fulfil your requests. We may use AI tools to assist with research — your request details may be processed by these systems, but we don't share your personal identity with AI providers. See our Privacy Policy for the complete picture.

Only with service providers necessary to fulfil your request, and only with your knowledge. We never sell your data. Payment data is handled securely by Stripe. Full details are in our Privacy Policy.